Overview

Introduction

mParticle's customer data platform empowers you to do more with your data. Sophisticated marketers use mParticle to orchestrate data across their entire growth stack, enabling them to win in key customer journey moments.

MoEngage <> mParticle

The MoEngage and mParticle integration allows you to seamlessly control the flow of information between the two systems:

  • Sync mParticle audiences to MoEngage for MoEngage campaigns and flows 
  • Sync user and events from mparticle to MoEngage via server-to-server integration.
  • Send MoEngage campaign integration data to mParticle through Streams, making it actionable across the entire growth stack.
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Prerequisites

  • Ensure you have an mParticle account 
  • Ensure you have access to your MoEngage Dashboard Settings.

The integration allows you to seamlessly control the flow of information between the two systems:

Integration scope Details 
Sync mParticle audiences to MoEngage  mParticle audience 
Send mparticle data (users & events) to MoEngage  mParticle Outbound 
Send MoEngage campaign integration data back to mParticle mParticle Inbound 

 

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