Send user data


Marketers need to track user information (user profiles, devices, user actions) of their users on MoEngage. User data helps them better segment and engage with their users. 

You can track all your user data and activities on MoEngage using our Data APIs


The following integrations are supported- 

Capability API details  Description 
Install tracking Install tracking API helps to track the install attribution data (campaign name and publisher name) in MoEngage 

User API helps add or update users and user properties in MoEngage. You can do the following:

  • Create a new user
  • Create new user property
  • Update existing user properties of users
Events Event API helps to track the actions of a user. 

Segment API helps to

  • Create a custom segment in MoEngage with MoEngage dashboard users
  • Add/Remove users from a segment





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