Trigger campaigns

Introduction

MoEngage allows you to create new campaigns or trigger existing campaigns from an external source. Read more about MoEngage campaigns.

Scope

The following two use-cases are supported:

1. Create new campaigns

You can create new campaigns using our Campaign APIs. Currently, MoEngage only supports creation on Push API campaigns.

Channel

API details

Description

Push

https://developers.moengage.com/hc/en-us/articles/4404548252820-Push-API

Push API helps to:

1. Create campaigns (targeting all users or a group of users) to send notifications.
2. Target a single user using a unique user attribute.
3. Personalize the payload for each user.

2. Trigger new campaigns

A marketer can trigger an already existing campaign on MoEngage from an external source.

Step 1-

Create an event trigger campaign on MoEngage. Event trigger campaigns are triggered for a user only when a specific event is raised. Read more about event triggered campaigns.

Step 2-

You can set trigger from an external source to hit our Event APIs. As soon as an event is added, the campaign would be sent to the user.