ICS

Introduction

ICS is a mobile engagement and communications provider enabling enterprises to intelligently personalize their two-way marketing and customer care interactions across multiple channels. MoEngage offers a native integration with ICS for RCS messaging, enabling brands to effortlessly send templated RCS messages directly through the MoEngage platform.

Configure ICS as an RCS Sender in MoEngage

Perform the following steps:

  1. On the left navigation menu in the MoEngage UI, go to Settings > Channels > SMS, MMS & RCS > Sender configuration.
  2. On the RCS tab, click + Add RCS Sender.
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  3. Click the ICS tile.
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  4. On the Sender Details page, add the following details:
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    Field Description
    Sender type

    Select the sender type. The available options are:

    • Promotional: Select this option when you are using the sender to send information about your brand, promote deals, or engage with users.
    • Transactional: Select this option when you are using the sender to send alerts about transactions, OTPs, security information, or any information that can be classified as transactional in nature.
    • OTP: Select this option when you are using the sender to send OTPs.
    Sender Name Enter the name of the sender. This field identifies the readable sender name that can be used while creating a campaign or alert.
    Sender ID Enter the sender ID. This is the RCS agent/bot ID RBM uses to send RCS messages to users. 
    API URL You can get this API URL from the ICS team.
    Authorization This field refers to the Bearer token available in the configuration section of the ValueFirst plugin. You can get this token from the ICS team.
    Incoming Messages & Delivery callback URL

    Configuring delivery tracking allows you to monitor whether messages have been delivered to end users. Configuring incoming message URLs allows you to track messages' responses so that you can act on them accordingly.

    Copy this URL from the MoEngage UI and email it to the ICS team to configure it.

  5. Click Save to save this configuration.

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