LimeChat helps e-commerce brands sell, support, and market on WhatsApp. Limechat help reduce CAC, boost retention, and deliver amazing experiences through WhatsApp. Limechat offers

  • GPT-powered Chatbots for Human-level Experiences 
  • 2-way WhatsApp Campaigns for 2x RoI without spamming
  • AI-enabled CRM built for e-commerce.

MoEngage <> Limechat 

The MoEngage and Limechat integration allows you to seamlessly orchestrate the end-to-end customer lifecycle from initial outreach, routed into a conversational experience, and through to omni-channel follow-up(s) via intelligent retargeting.




  • Ensure you have a Limechat account.
  • Ensure you have access to your Limechat access token. You can access from your Limechat dashboard by navigating to Profile >> Profile Settings >> Access token

Step 1: Get your Limechat account id and access token

Get your Limechat account id 

On the Limechat Dashboard, copy the account id from your URL  Untitled 3-05d8344c2466545cc7fffb7c16d7e204.png


Get your Limechat access token  

On the Limechat Dashboard, 

  1. Click on the profile picture at the extreme bottom left 
  2. Click on Profile Settings
  3. Untitled 6-36b4dcfcc94044d3e979a877ba97a266.png
  4. Scroll down to the bottom of this page and copy the Access Token Untitled 7-98ddd32b3e5bb2e9a6d5e9ad0dbd3909.png

Step 2: Create a connector campaign on MoEngage 

To create a connector campaign on MoEngage, 

1. Navigate to Create Campaign >> Connectors >> Custom and choose delivery type most suitable to your needs Screenshot_2022-02-21_at_10.48.46_PM.png

2. On step 2 of the campaign 

  • Select method as POST
  • Add Webhook URL as :{account_id}/store_notifications/create_notification_limekit/
    Here {account_id} with the account ID copied in Step 1. 
  • In Headers, add
    • Content-Type as application/json
    • api_access_token as your {Limechat access token} copied in Step 1.  
  • In Body, choose Raw and copy paste the code. 
    "phone": {{UserAttribute['Mobile Number (Standard)']}},
    "template_id": "112",
    "first_name": "{{UserAttribute['FirstName']}}",
    "email": {{UserAttribute['email']}},
    "template_attributes": [
    "status": "closed",
    "additional_attributes": {},
    "contact_additional_attributes": {},
    "label": ""

3. At this point, your campaign should be ready to test and send. You can also test your connector configuration using the Test functionality available on Step 2 of Create Connector Campaign. Screen_Shot_2022-02-22_at_11.12.42_AM.png

If your test user successfully receives the message, your set-up is good to go. You can go ahead and Publish the campaign.



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