Marketers need to track user information (user profiles, devices, user actions) of their users on MoEngage. User data helps them better segment and engage with their users.
You can track all your user data and activities on MoEngage using our Data APIs.
The following integrations are supported-
|Install tracking||https://developers.moengage.com/hc/en-us/articles/4628698189588-Install-tracking-||Install tracking API helps to track the install attribution data (campaign name and publisher name) in MoEngage|
User API helps add or update users and user properties in MoEngage. You can do the following:
Device API helps to
|Events||https://developers.moengage.com/hc/en-us/articles/4413174104852-Event-||Event API helps to track the actions of a user.|
Segment API helps to